Cloud computing is picking up steam. And, it will change the world. Says me. But, many people don't really understand what the "cloud" really is.
As an example of cloud computing done right, lets look at an application or process that was created primarily for use on mobile phones - like the MeNetwork (www.themenetwork.net / twitter: @menetwork).
The MeNetwork's infrastructure permits data storage and the processing of that data to occur away from the mobile device (Today, the majority of applications handle most of the storage and processing on the mobile device itself). And, the user does not need a smart phone to take advantage of pulling data from the cloud. Any phone capable of sending a text message can interact with the cloud. It is important to remember that worldwide well over 80% of cell phone users do not have a smart phone. That's right - statistically very few people own smart phones (of course Steve Jobs wants to change this). Therefore, cloud computing and associated technologies can benefit many people - not just that elitist jerk with an iPhone and the lime green Prius(you know the one).
It is also important to note that the cloud is app independent - it doesn't matter if you have a BlackBerry or an iPhone. As long as you have access to the web or can text - the cloud makes things work. Period.
Within 5 years, mobile cloud computing will be the preferred development platform for mobile devices. The time is now to embrace it and get your head (and your brands) in the cloud.
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